Mouthwash Market - Pros-Cons, Demand Analysis & Scope 2021-2022

Market Growth
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 Mouthwash Market

Mouthwash is also known as a mouth cleanser. It is used to wash the entire mouth, keep teeth clean, and keeps your breath fresh. 

Mouthwash contains a disinfectant that can kill harmful bacteria in the mouth. This helps avoid tooth decay, bad breath and helps build confidence while talking.

There are many benefits to using mouthwash on a regular basis. Most dentists recommend avoiding the problem of premature tooth loss. It can be used and is a great way to maintain your oral health. It can kill bacteria in the mouth and avoid various illnesses.



Market Outlook

During the COVID-19 pandemic, prevention by routine dental treatment and surgical intervention was significantly reduced.

The main reason is that in addition to emergency services, dental practices were closed and reduced. Therefore, dentists advocate the use of oral care at home which drives the demand for mouthwash.

Future problems will depend on the increased incidence of caries in the first teeth. According to the World Health Organization, the condition affects about 530 million children. Leading companies such as Procter & Gamble and Colgate-Palmolive have launched campaigns to raise awareness of dental hygiene in children and adults.

Advantages and Disadvantages of Mouthwash


Advantages of Mouthwash:

a. Freshens Breath    




This is the most attractive and good selling point of mouthwash. Fresh breath is always welcome, so you can feel confident.
People use mouthwash when they need to make an appointment or give a presentation at work.

Mouthwash is most effective when giving a fresh breath. You can also choose from a variety of fragrances that will increase your confidence.
It is more effective than toothpaste because you can just do a quick gargle and take a fresh breath immediately.


b. Avoids Plaque Formation


Plaque formation in teeth
Source: Wikipedia


Plaque can build up on the teeth where the brush can miss parts. Even if you brush your teeth thoroughly, the brush bristles may be difficult to reach.

The food we chew will eventually stay in the hidden part of our mouth.

Some mouthwashes contain ingredients that are different from regular toothpaste, which can help eliminate plaque buildup.

With a mouthwash, you don't have to worry about plaque buildup in your mouth. This reduces the risk of caries formation.


c. Helps Fighting Cavities


Teeth Cavity
Credits: Fairview

Speaking of tooth decay, mouthwash can prevent this from happening. However, even if there are cavities, they prevent the growth of cavities.

This is because mouthwash can make your teeth stronger and more resistant to tooth decay, which causes tooth loss.

However, before applying mouthwash, make sure it contains fluoride.

The presence of 
fluoride strengthens your teeth so you can fight the cavities you already have. It also prevents healthy teeth from developing cavities around them.


Disadvantages of Mouthwash:

a. Makes Teeth Sensitive


Teeth Sensitivity
Source: trudentistry austin


Having sensitive teeth is difficult and can confuse your normal day.

Imagine being excited to eat ice cream on a hot day. Then your teeth suddenly come into contact with her cold. It will definitely make you feel another kind of pain you want to avoid.

Most mouthwashes contain alcohol, which can make your teeth sensitive. This is because alcohol can dissolve the mucous layer in the mouth. This makes your teeth vulnerable and increases their sensitivity, it's not a fun experience for everyone.


b. Leaves Teeth unprotected

This only happens if you use mouthwash immediately after brushing.

Gargling can remove fluoride from toothpaste, so it can leave your teeth unprotected. Most dentists recommend that you wait at least 30 minutes after brushing your teeth to avoid it and before using mouthwash.

Mouthwash ingredients can be contraindicated in toothpaste. This means that the purpose of brushing your teeth might not be fulfilled. 

Mouthwash also contains alcohol, which can remove the fluoride needed to make your teeth look healthy and beautiful.


c. Might Increase the Risk of Oral Cancer


Not all mouthwashes increase the risk of oral cancer. 

However, most mouthwashes contain alcohol, so this type of use can be problematic. Alcoholic mouthwashes are associated with oral cancer, so non-alcoholic mouthwashes are now available in pharmacies.

It is advisable to consult your dentist about which mouthwash to get. As it is soft, you can choose a non-alcoholic variety or use a natural homemade mouthwash. Both can do the same in your mouth, and it's much safer for your health.

Market Insights

Mouthwash sales in the UK could account for 45% of the total European market over the next decade as specified by Fact.MR report. According to Oral Health Foundation statistics, 66% of adults have plaque, but one in three adults suffers from tooth decay and 3 million have mouth pain.


As a result, oral care has gained increasing attention in recent years, and companies are introducing a variety of mouthwashes. For example, Corsodyl Treatment Mouthwash, which consists of 0.2% chlorhexidine digluconate, is the UK's most widely used oral care product and helps kill bacteria within approx. 30 seconds.


Conclusion

Top Selling Mouthwashes

Customers are looking for natural and organic mouthwashes because traditional mouthwashes may contain toxic ingredients such as alcohol, poloxamer 407, and sodium saccharin.

Natural Mouthwash
Natural Mouthwash
Source: FINO For MEN



Natural mouthwash also performs all these tasks without interfering with other biological functions. According to forecasts presented by Fact.MR, the natural and organic mouthwash segment will achieve a revenue share of nearly 30% over the next decade.

Competition

Well-known mouthwash manufacturers are emphasizing extensive R & D initiatives to introduce products containing highly effective disinfectants. In addition, strategies such as capacity expansion, acquisitions, and partnerships are trusted.













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